Benefiting YOU | Winter 2022

In this issue: UnitedAg Appoints Jayson Welter as General Counsel; UnitedAg Launches New Podcast Series; California Legislative Updates; Understanding the Outdoor Hours of Darkness Standard

We Choose to Go to the Moon

“We choose to go to the Moon in this decade and do the other things, not because they are easy, but because they are hard.”

-John F. Kennedy

There was a lot of grumble about the Apollo 11 project when it was announced. The President at the time, John F. Kennedy, needed to convince Congress and the American people that the US needed to go to the Moon. He decided to do it with a speech.

The speech he gave called “We choose to go to the Moon” became famous. His rousing line in the address was this:

We choose to go to the Moon! We choose to go to the Moon. We choose to go to the Moon in this decade and do the other things, not because they are easy, but because they are hard.

I shared the last line of President JFK’s speech with our employees to emphasize how this related to what we do at UnitedAg. We often talk about empathy and how it aligns with our approach to healthcare.

But until now, I hadn’t explicitly answered the follow-up question: Why us? Why now?

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